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Opinion

Have a Go if You Think You’re Badenoch

03 Nov 2024 5 minute read
Kemi Badenoch making a speech after she was announced as the new Conservative Party leader on Saturday 2 November. Photo Stefan Rousseau/PA Wire

Ben Wildsmith

A joke doing the rounds of the Starmerati this weekend is that Sir Keir will have to declare Kemi Badenoch’s ascension to the Tory leadership as a gift.

In this reading, Conservative despair is such that the party has elected a novelty act as leader.

Surely, it can only be further proof, as if any were needed, that Labour now occupies every square inch of electoral real estate. All that is left for opposition parties are the barren outskirts where Jeremy Corbyn cultivates his juniper tree, and Enoch Powell’s ghost flickers in monochrome impotence.

In the real world, as inhabited by hardworking Britons, voters project their dreams on to the vast, white canvas of Wes Streeting’s face, their fortunes entwined with his career prospects. Who could argue with that?

Well, clearly someone can, because Badenoch took the helm of a party that is ahead in the polls. 

I must admit, I didn’t have that on my bingo card, but on Rishi Sunak’s last day, he has a CV-worthy accomplishment to his name at last.

Resurgent popularity

With respect to the outgoing leader, I think it would be fanciful to ascribe the Tories’ resurgent popularity solely to his work as Leader of the Opposition.

Whilst it remains illegal to criticise the government directly during their official ‘give them a chance’ period, it seems that some voters are not as delighted as they have been told they are.

Part of the reason for this has been poor messaging. Centrist governments, by definition, annoy a wide range of people. In trying to spread the cost of their decisions across society, they lose a committed ideological base.

To keep afloat in this fashion requires political skill and a unifying theme. Whilst memories of Tony Blair’s ‘things can only get better’ early years might be enough to trigger PTSD in retrospect, at the time he managed to project optimism successfully.

This government’s approach is rooted in expectation management. It came into office performatively ringing the death knell over UK economics and trying to buy time for any improvement.

Impatient

Sixteen years on from the economic crash, however, the UK public is understandably impatient for the prospect of better times.

Austerity ruined the UK’s initial attempts to recover from the calamity of 2008, and Brexit entrenched stagnation after that.

With the right of UK politics split at the election, it may well be that Labour could have won it without ruling out a partial reversal of Brexit and with a less cautious economic model. Having made hostages to fortune out of these issues in its manifesto, Labour must now edge towards sanity by stealth.

Rachel Reeves’ loosening of Jeremy Hunt’s fiscal rule last week was the first step in that direction.

Opaquely written agreements with the EU will likely follow.

Badenoch explicitly refused to advance policies during her leadership campaign. She’s tied to nothing except a vague awareness by the public that she’s socially conservative.

This creates space for her to attack the government from any direction that seems likely to work. As the government seeks to operate from the centre, each decision will create discontent in a portion of its winning coalition.

It is simple for a combative politician to exploit that predicament and turn ‘working for everyone’ into ‘working for no one’.

Vulnerable

The nuances and compromises required of a centrist administration are particularly vulnerable to the one-line memescape of contemporary politics. Badenoch seems supremely comfortable in the politics of outrage.

Unlike Boris Johnson, she seems unconcerned by widespread popularity. Hers is a more Trumpian style of confrontation and derision.

The dismissal of Badenoch’s prospects this weekend echo much of what was said about Margaret Thatcher back in 1975. Similarly, it might turn out to be dangerously complacent.

Badenoch is a compelling character who knows how to capture the narrative. In that, she bears similarities not only to Trump but to Nigel Farage.

How the right wing of UK politics aligns in the coming years is unpredictable. How many potential Tory voters have disappeared down the Tommy Robinson rabbit hole?

Is disillusionment with the party permanent or specific to its recent performance? Is Reform UK solely a vehicle for Farage, or does it have the potential to challenge for power?

Here’s Badenoch from an LBC interview in 2022.

“I don’t need people whose only experience of being black is being an ethnic minority in the UK to tell me what that means. You can be black and a Tory and successful.”

It’s clear that the language of debate in the UK is about to change. Badenoch’s approach to Labour, under its 22nd white, male leader, will be discomfiting. Its response might be defining.


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Y Cymro
Y Cymro
1 day ago

Conservative leader Kemi Badenoch is going to be another Liz Truss I feel. The Conservatives are grabbing at straws because their preferred option, James Cleverly, was accidentally ejected by members and she & Robert Jenrick were the best of a bad bunch. It’s said that the Tory hierarchy will give her two years to change the party’s fortune, but if by then she fails, will be surplus to requirements and god forbid we’ll have to suffer yet another Tory beauty pageant. Haven’t we had enough pain? Obviously not.

Annibendod
Annibendod
1 day ago

The nub of it all is that Labour perceive electoral success to come from winning Tory voters. It’s the old “elections are won on the centre ground” adage. And England’s centre ground is perceived as being just a little to the Right. Well, this may be true in the marginals and with the dysfunctional FPTP electoral system, this produces the warped politics we have enjoyed for decades. The upshot of it all is that it has locked Labour into conserving the Tory State in situ and seeking to mildly ameliorate its more regressive outcomes. In short, Labour are part of… Read more »

Matthew Paul
Matthew Paul
1 day ago
Reply to  Annibendod

Do you honestly think it’s FPTP that delivered the Tories an enormous majority when Corbyn led the opposition, and delivered Labour an enormous majority when the opposition was led by a centrist? I think you might be missing something here.

J Jones
J Jones
19 hours ago
Reply to  Matthew Paul

The loony left haven’t won a general election for over half a century, so the Corbyn humiliation was expected.

The last general election was done and dusted before Rishi became PM, due to his two far right predecessors being the most corrupt and then incompetent PM’s in history.

Annibendod
Annibendod
16 hours ago
Reply to  Matthew Paul

I don’t think so. If you don’t think FPTP is playing a negative role in our politics YOU are missing something.

Johnny Gamble
Johnny Gamble
10 hours ago
Reply to  Matthew Paul

Actually Corbyn got more votes in 2019 than Starmer had in 2024.
Labour can talk up their landline as much as they like but what they don’t tell you is that this year’s turnout at a GE was the lowest in living memory.

Rob
Rob
3 hours ago
Reply to  Johnny Gamble

Yet FPTP impacts voting behaviour resulting in tactical voting to select the lesser of 2 evils. Very few Americans are fans of either Harris or Trump, but tomorrow they will pick one simply because they don’t like the other.
Turnout may have been low in 2024, but more people voted against Corbyn in 2019 than voted against Starmer this time around.

Mab Meirion
Mab Meirion
23 hours ago

‘Lagos’, to understand Kemi one must visit Lagos, a mega city history ladened but in the van of the future…

hdavies15
hdavies15
8 hours ago

Farage and Reform will never be in power but they will disrupt for as long as the UK struggles internally and externally. Brexit gave him his original dose of enriched air and the immigration mess a hefty second wind. Certain features of the underlying economic underperformance can be linked to the poor management of the 2 headline crises, especially if you elect to be selective in use of “cause and effect”. Badenoch may elect to hijack Reform’s preferred focal issues and may indeed succeed in England. Here in Wales people with those kinds of deep seated resentments will back Reform… Read more »

Freya Nolton
Freya Nolton
6 hours ago

Kemi Badenoch is no pushover. She’s going to be a massive pain in the side to the Looney Left. She’ll cut a clear path through all the Woke idiocy that Labour so love. They are going to hate her. Congratulations Kemi; the best Man for the job is actually a Woman. Not a Cis Woman, but a REAL one.. Something Labour can’t even admit actually exists..

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