Nation.Cymru has half a million readers – can we get 1,000 subscribers?

Photo by Khamkhor on Unsplash

Mark Mansfield, Nation.Cymru CEO

We know we’re not allowed to climb actual mountains in Wales at the moment – but perhaps you could help us climb a metaphorical one?

Over half a million visitors came to Nation.Cymru last month, and a million over the last three months.

The peak of our ambitions – Wales’ having its own independent, not-for-profit national news media, owned by and run for the people of Wales – is within sight.

It’s thank to you that we have got this far. You’ve made it happen by visiting the site. You’ve made it happen by writing for us. And almost 500 of you have made it happen by donating to us.

Thank you to all of you for your support. Thank you too to the Welsh Books Council and all our advertisers for their support, too.

But can we get to the top of the mountain, and turn this site into something much bigger and better?

Today is the day Wales finally gets its own Parliament – and it is a year away from the next Senedd elections. What better time than now to finally realise the dream of an independent truly national news service for Wales?

What do we need to make this a reality? Well, there’s no way of skirting the issue. It’s paying subscribers. We don’t want to fill the site with ads and clickbait articles that don’t do anything to advance our national conversation.

Only funds invested in the service will allow us to continue expanding our content, and by doing so our audience and reach.

We now have half a million people reading Nation.Cymru a month. Can we find 1,000 subscribers who want Wales to have its own vibrant national media? If so, you can join in here.

 

Crucial

Why is this so important?

As previously mentioned, in exactly a year from today, Wales will be going to the polls for the 2021 Senedd elections. With Wales (hopefully) recovering from the coronavirus pandemic, they will likely be the most important elections in the history of our parliament.

Crucial decisions about how Wales’ economy, health service, education service and much more besides will be made by whoever takes charge that could define what kind of nation Wales is for decades.

We want you and all the people of Wales to play a big part in that election, and the way we want to do that is to make sure that the people of Wales are informed about their vote.

Unfortunately, at a time when scrutiny is more important than ever, things are looking darker by the day for Welsh media. Newspapers and websites that were already struggling for subscribers and advertisers have been paralysed under lockdown.

Commercial media was already in a steep decline in Wales, but coronavirus may well speed up that demise.

If we are going to have a viable national news media in Wales this time next year, it will ultimately only come about through our own efforts as the people of Wales – if we want to see it happen, we will have to go to our pockets and pay for it.

We are not asking you to take a shot in the dark at a project that promises big things but with no guarantees. Nation.Cymru, which was grown massively in both content and readership in under three years, has a proven track record of making things happen, not just talking about them.

In three years we have gone from 75,000 readers a month to over 550,000, and we continue to grow year on year. And we have a plan in place for how we are going to continue to build that audience.

We know that not everyone will be able to give a few pounds a month, especially in the midst of this current crisis, but hopefully, others will.

We have never had very deep pockets in Wales. But we have never needed deep pockets – all of our successes in the past have come from a communal response, a lot of pockets giving very little, but together – a lot!

Balance

Today we finally have a Parliament in Wales. But in a functioning democracy, political institutions are only half of what you need. A nation also needs a national media.

If people don’t know what their compatriots are up to, if they don’t know what their fellow Welshmen and women think, and what decisions their elected representatives have made, then Wales might as well not exist at all.

It’s the counterbalance that our new Parliament needs – news by the people of Wales, for the people of Wales. But most importantly, a voice for the people of Wales.

With Nation.Cymru’s success in attracting readers, we have a unique opportunity to make that happen. So please, support us today.

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John YoungJonathan GammondJohn Ellisj humphrysThe Bellwether Recent comment authors
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Jon
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Jon

How frustrating that so few are willing to conttibute a small amount. The articles alone are worth every penny. A Wales centric media is crucial.

Ann Owen
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Ann Owen

Can future developments also include articles in Welsh to amke it fully national? Perhaps through a language choice button? Translation – either way – is very rapid these days. Many thanks for your site. Diolch yn fawr i chi.

Alwyn Evans
Guest
Alwyn Evans

Mae erthyglau Cymraeg Ann, ond dim llawer, oherwydd does dim llawer yn cyfrannu yn Gymraeg – Beth amdani?

Huw Davies
Guest
Huw Davies

As I recall IMJ’s original aim was to enter that space, indeed a huge void, which should cater for English language journalism about Welsh affairs. IMJ may now wish to broaden his focus, which might be welcome, but I can’t criticise his activity thus far.

j humphrys
Guest
j humphrys

Agree. My only gripe is that we have to put up with trolls who minus and generally get in the way, and they
obviously wouldn’t pay a red cent.

Jonathan Gammond
Guest
Jonathan Gammond

Agree. There are options already out there to read Welsh opinion in Cymraeg, while in comparison hardly anything in English. There are costs involved in providing bilingual services, so unless some public funding can be found I would recommend continuing as now. If people want to just write in Welsh, they can and I will get my dictionary out if the first few lines make interesting reading!!

Eirwen
Guest
Eirwen

It should be totally bilingual. That would get my support.

John Ellis
Guest
John Ellis

Just a thought: I’m of that generation – or, maybe, just of that dubious disposition! – reluctant to tap my bank details into the ether, and consequently I do it so as rarely as possible, preferring the use of the old-fashioned cheque.

And a cheque I’d gladly write, and on a regular basis, if I had an address to send it!

The Bellwether
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The Bellwether

You have done very well so far, but I and others I suspect, are not bothered about the ‘news’ such as it is in Wales and are more likely to read (and contribute to) articles by (paid) columnists. You have some very good articles by Mike Parker so far and this is the sort of thing that I might pay for and subscribe to. The big nationals (Times, Guardian etc, etc) get their most loyal readership by hosting good columnists (writers) and that is a fact. I am never going to bother getting news from Nation.Cymru. If I want the… Read more »

John Ellis
Guest
John Ellis

You’re surely a tad trusting if you still see the Beeb these days as always ‘the paper of record’. In terms of news and current affairs on the UK-wide and world level, I’d go for Channel 4 News over the BBC any day.

The Bellwether
Guest
The Bellwether

You’re probably right but I hardly watch any television these days. I have been reading articles on https://unherd.com and this is a model that Nation.cymru might want to emulate.

John Ellis
Guest
John Ellis

Cheers. I’ll take a look at that.

John Young
Guest
John Young

‘Over half a million visitors came to Nation.Cymru last month, and a million over the last three months’. Excellent results and very big congratulations to all concerned in setting up the site. But i’d like more info about how many individual people we’re talking about. I presume that half million figure is simply the number of times the site is logged into each month. In that case, as I log on every day I make up around 30 of those hits each month. It would be interesting to know the ACTUAL numbers that visit the site and have regular updates… Read more »